8 PORTRAITS, 8 WOMEN
In celebration of International Women’s Day on March 8th, we are paying homage to our amazing community of women. When our founder, Simone Pérèle, first created her brand at 28, her mission was to liberate women’s bodies with creativity, grace, and elegance. She shook up the norms and forever changed the landscape of lingerie with her innovative designs and her heartfelt conviction that women deserved both comfort and beauty. This heritage is rooted deeply within all of us at Simone Pérèle, and March 8th serves as a reminder to celebrate the confident, trail-blazing women who continue to reshape society.
HONORING WOMEN'S HISTORY
STÉPHANIE PÉRÈLE, Brand Director
Simone Pérèle’s granddaughter, Stéphanie, was born and raised in the universe of lingerie and corsetry. Following in her grandmother, and then her mother’s footsteps she joined the family business almost 15 years ago. This Women’s Day, we celebrate the visionary women of Simone Pérèle. Discover their stories.
Stephanie's favorite: The Pia line
"LA MAISON DES FEMMES"
Simone Pérèle has also joined forces with the "Maison des Femmes" association to donate 800 pairs of panties. Nearly 150 women will receive a week's supply of lingerie, to give them support and comfort and help them regain their self-confidence.
MEET THE WOMEN OF SIMONE PERELE
This year, Simone Pérèle is celebrating 8 of our female employees who put their hearts and souls into creating exceptional lingerie. They are examples of excellence and accomplishment: community leaders, artists, entrepreneurs, and trailblazers who turn difference into empowerment, and challenge into opportunity. We are proud to share their beautiful, inspiring stories with you!
A TRAIL-BLAZER
ANNE-MARIE AFFLARD, Director of Product Development & Quality
Anne-Marie has been with Simone Pérèle for more than 24 years, which makes her a sort of keeper of the company’s history and heritage. As the Director of product development and quality, she has been a trailblazer in the pursuit of a professional life alongside her family life (even with a 300-mile commute from home). Anne-Marie has proven that she can pursue her career and hold a position of responsibility while being a mother, and wife–and playing an active role in her city council. Discover Anne-Marie’s story.
Anne-Marie's favorite: The Mystic line
YOUR DIFFERENCE IS A STRENGTH
ESTELLE LECUGY, Style Manager
Simone Pérèle’s stylist for the last 16 years, Estelle’s heartfelt mission is to design pieces women will feel beautiful in. She’s also passionate about helping women with disabilities overcome challenges in the workplace. Estelle has been deaf with a cochlear implant since 2021, and she’s turned this difference into an incredible strength. She’s part of a greater network of support, sharing her journey with other deaf women to help them progress in their careers and explore cochlear implant options. Discover Estelle’s story.
Estelle's favorite: The Mystic line
AN ARTIST AMONG WOMEN
MAUD FRIOCOURT, Artistic Director
Maud joined Simone Pérèle 5 years ago as Artistic Director. As the brand’s head of creative direction and image, she’s wholly dedicated to helping women feel beautiful and comfortable in their skin. Maud believes women should never be the object of a lingerie campaign–they should be the creators and the authors of their own story. She seeks to support and empower women through her designs, down to every detail. Discover Maud’s story.
Maud's favorite: The Rose line
BREAKING THE GLASS CEILING
RIM BEN AMARA, Head of Manufacturing
Rim is the director of our manufacturing facilities in Tunisia. She began her career with Simone Pérèle as an intern 23 years ago and has been an incredible force of good for our factory employees in Tunisia. She organizes annual breast cancer screenings and literacy programs for her all-female employees within the framework of their professional training. There are no limits to Rim’s commitment to helping others. She is also a member of the Women & Leadership Association, which works extensively to support Tunisian women, protect their education, and pursue training and career opportunities. Discover her story.
Rim's favorite: The Mystic line
AN ENTREPRENEURIAL SPIRIT
STÉPHANIE CAILLER, Head of Operations
Stéphanie has been with Simone Pérèle’s Operations department for 7 years, rising to the top in a typically male-dominated career. In 2018, she took an entrepreneurial leap with a fabric business, where she wove together her expertise in sewing and fashion with her natural-born management and operational skills. Today, Stéphanie continues to grow her entrepreneurial business alongside her leadership role with Simone Pérèle. Her knowledge, perseverance, and insight make her an incredible mentor and advisor in her industry. Discover Stéphanie’s story.
Stephanie's favorite: The Rose bodysuit
INSPIRATION& STRENGTH
NADIA DUVAL, Retail Network Manager
Nadia joined us in 2018 as our Retail Network Manager for the North/West region of France. She believes that lingerie is an expression of a woman’s state of mind, mood, and spirit, and is proud to bring her customers a product that is designed by women for women. Nadia loves to stay active and is preparing for a 100-kilometer hike to raise awareness and funds that will support access to education for young girls in Kenya through the opening of new schools. Discover Nadia’s story.
Nadia's favorite: The Mystic line
CULTIVATING YOUR SPARK
MARIE BA, Regional Manager
Marie is the point of contact for Simone Pérèle’s network of boutiques and department stores in Paris. She’s been with us for 15 years and is an admirable manager and mentor who takes great care in nurturing her sales team. Marie focuses on skill-building and confidence, as her team creates unique and highly personalized experiences for their customers. Supporting and inspiring women is a passion that she cultivates in her personal life as well; Marie is passionate about jewelry making, an art that not only expresses her creativity, but also her love of beauty and femininity.
Marie's favorite: The Thelma line